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Treating Your Dog Well: All Treats Are Not Created Equal
First, treats are paws-down, the fastest, most effective way to train. They make it easy to get a rapid series of repetitions, to build “muscle memory.” Treats are also used to create pleasant associations with new things (classical conditioning) or things that a dog finds scary (classical counter-conditioning). If your dog loves them, you will see more eagerness for learning in general, as well as quicker training success.